Objective:
To obtain a challenging career that utilizes my 21 years of experience in UX Design, UX Architecture, Creative Direction, Product Design and Management, UI Design, Project Management, Digital Marketing, and innovative ideas, along with advanced skills in Information Architecture, Web Analytics, Social Marketing, Web Design, Graphic Design, Business Development, and Human Factors Engineering/508 Compliance, and contribute to the growth of the organization.
Summary:
With over 21 years of experience in the IT industry, I have gained extensive expertise in various domains such as finance, health, pharmaceutical, insurance, shipping, eCommerce, and high-security technology. My skills include UX research, UX design, UX architecture, creative direction, product design, and management, UI design, project management, digital marketing, innovative ideas, information architecture, web analytics, social marketing, web design, graphic design, business development, and human factors engineering/508 compliance. My goal is to provide unique and valuable contributions to the organization's mission by ensuring that projects support strategic objectives within the budget.
Key Skills:
- UX design, architecture, and research
- Creative direction and product design
- UI design and project management
- Digital marketing and innovative ideas
- Information architecture and web analytics
- Social marketing and web design
- Graphic design and business development
- Human factors engineering/508 compliance
- Artificial Intelligence technologies, including API.AI and Amazon Lex
- Mobile accessibility for Native Apps
- HTML, CSS, and JavaScript
Experience:
UX Design and Architecture:
- Designed and implemented various UX solutions for desktop and mobile platforms across different domains, including finance, health, pharmaceutical, insurance, shipping, eCommerce, and high-security technology
- Conducted user research and implemented design solutions using various techniques such as lab-based and remote UX testing, survey-based research, heuristic evaluations, end-to-end client research, card sorting, surveys, baseline evaluations, user-experience mapping, iterative and formative discovery, and focus groups
- Led teams in implementing new design standards, methods, and processes while sharing best practices to grow the team's knowledge
- Collaborated with various end clients to design community standards at large, ensuring consistent brand use across multiple marketing channels and touchpoints
Creative Direction and Product Design:
- Provided creative direction and product design solutions for desktop and mobile platforms across different domains
- Implemented new product designs and features by studying changing markets and providing customer insights to identify new technologies that solve complex business issues and problems
- Contributed to product strategy ideas and provided innovative ideas for digital marketing and UX
UI Design and Project Management:
- Provided UI design solutions for desktop and mobile platforms across different domains
- Managed projects using Jira and MS project for project planning, tracking, and development
- Designed and developed projects using SharePoint and managed digital marketing efforts
- Managed competitive landscaping efforts to stay up-to-date on market trends
Digital Marketing and Innovative Ideas:
- Led the development of digital marketing campaigns, including SEO, SEM, accessibility, web analytics, PPC management, and digital marketing
- Provided innovative ideas for digital marketing and UX
Human Factors Engineering/508 Compliance:
- Ensured that digital products and platforms meet 508 compliance standards by following human factors engineering principles
- Implemented mobile accessibility for Native Apps to make websites and applications more accessible to people with disabilities by applying the best practices in the industry
Skills:
- Excellent communicator with first-rate research, innovation, and problem-solving skills
- Proficient in HTML, CSS, and JavaScript
- Strong background in user experience research for diverse cross-platform desktop and multi-platform mobile applications
- Excellent capacity for reasoning, logic, critical thinking, creativity, and problem-solving skills
Education:
- Bachelor of Science in Computer Science
- Master of Science in Human-Computer Interaction
Conclusion:
I am confident that my skills and experience
Vintage of India - Join the india's best Auctions for one of a Kind Art, Antiques and Collectible goods website with life auctions - complete Design and Development with best user Experience and created low fidelity and high fidelity wireframes
https://vintageofindia.com
1)
Target in India Career Pages (Web Version) (UX Design completed,
https://india.target.com/careers
2)Target in India Career Pages (Mobile Version) (UX Design is done,Launched) –
https://india.target.com/careers
3) Target in India Media Pages (UX Design completed and handed over to the Team using Sketch4) Diversity and Inclusion Target in India (D&I TII) (Released first draft and under final development ) https:://www.india.target.com
5) Creative Hub (POP) (Final UX Design sent to Dev Team) for bywekly target newspapers for both print and online-
6) CONN – completed(both wireframes, requirements gatheritng, low and high felidelity wireframes submitted to development team https://megb4w.axshare.com
7)TIIAM – completed(both wireframes, requirements gatheritng, low and high felidelity wireframes submitted to development team) - https://7b35mh.axshare.com
As a UI/UX/Product Owner, I was responsible for the development and design of the complete Ecommerce Portal for Online Coupons and Discounts on two websites: Dealsx.com and DealsZ.com. Throughout the project, I collaborated closely with Business Stakeholders to gather requirements and ensure their satisfaction.
To begin, I created Customer Flow Maps to visualize the user journey and optimize the user experience. Additionally, I conducted a comprehensive Competitive Analysis to identify opportunities for differentiation and improvement in the websites' design and functionality.
Using the insights gathered, I proceeded to develop both Low Fidelity Wireframes and High Fidelity Wireframes, which served as blueprints for the visual layout and interactions of the websites. These wireframes were instrumental in aligning stakeholders' expectations and guiding the development team.
Furthermore, I crafted Styleguides to establish a consistent design language for the entire project. This ensured a cohesive and professional appearance across all pages and elements, enhancing the overall user experience.
In summary, as a UI/UX/Product Owner, I successfully designed and developed the Dealsx.com and DealsZ.com Ecommerce Portals, integrating online coupons and discounts across multiple categories. I collaborated with Business Stakeholders, created Customer Flow Maps, conducted Competitive Analysis, and produced both Low Fidelity and High Fidelity Wireframes, as well as Styleguides, to ensure a seamless and visually appealing user experience.
hhttps://www.dealsz.com
UI/UX/Product Owner for for https://www.Dealsx.com
Designed and Developed complete Dealsx.com Ecommerce Portal for Fragrances International Brands, Worked with Business Stakeholders to collect requirements, Designed Customer Flow Maps, Competative analysis and Low Fidelity Wireframes and High Fidelity Wireframes and Styleguides for the entire project
Https://www.Dealsx.com
Managing and Supporting multiple end client products at Xebia. Currently working as a Acting Product Owner/Project Manager/Scrum Master for RFX-AE(Analytics Engine) for McKinsey end client. Providing UX/UI/Best Practices and Design Solutions by applying the best practices in the industry for multiple end clients of Xebia in USA. Working on Agile Environment and applying Agile Methodology and Working as a Acting Product Owner for Xebia’s Prestigious end clients working as a scrum master and supporting and Managing both design and development teams onsite and offshore.. Tools used for UX work Figma, Jira, Pixel Perfect, Axure, Sketch and Adobe Suite products.
Supported Delta Airlines Air4 Project as a Senior UI/UX and Solutions Architect/Scrum Master for Virgin Atlantic Airlines in the Retail E commerce Industry..Supporting new Strategy, Technology and Creative work for Delta Airlines and to understand user needs and context and translate those into innovative conceptual designs. Used Pixel Perfect Design tools and Chrome Add on using Figma and Pixel Perfect tools and also Collaborate with VA team leads, business stakeholders, and others to define and implement rational, effective, creative and efficient design processes, methods, and best practices to run on multi platforms.
Managing and Supporting offshore and onsite team. Creating Wire-frames, Dynamic interactive Prototypes, Style Guides, UI/UX Design Documentation, Guiding entire team in the right direction.
Working on multiple Innovation projects and ideas and applying the best practices in UI/UX to create prototypes and ideas for chatbots, voice enabled AI flight apps using API.AI, Amazon AI AWS, Converse.AI, Microsoft LUIS, Wit AI, Amazon Lex, Init.AI, Rasa NLU etc..
Followed Agile Methodology and worked extensively on Jira and managed multiple front end teams
Hands-on creative visualization capabilities. Designing creative solutions and providing creative direction on variety of technology platforms such as fully responsive websites,
Taking care of customer’s most implicit needs efficiently, determines most CREATIVE ways to visually represent and extend company’s identity through its various digital channels. Integrating tangible design thinking in all levels of solution, strategy, planning and management. Collaborating with business leaders and design team to translate business goals into unique brand and product experience. Design guidelines for Bootstrap and Angular Coding, Wireframes and prototypes using Sketch, Figma, Axure, UXPIN, InvisionApp for static and dynamic prototypes.
Senior UI/UX Designer, Collecting Requirements from clients and converting those requirements to Dynamic and Interactive Prototypes by applying the best practices in the industry.
Graphics,Mockups, UAT testing in UI/UX design, worked for multiple clients multiple projects both Mobile and Web based, Mobile includes Walk With Ease App, Smoothi King, Skill Matrix App for Competency and Skill Assignment. All apps is based on HTML5, CSS 3, Video Streaming,
Worked on Enterprise Content management systems for Smoothi King, Used Filemaker, CQ5, Axure and Adobe Creative Suite
A key member of the Randstad user-experience research team in support of multiple initiatives. Worldwide user research, testing, collection, and evaluation of test results to supply. Experienced with Agile SDLC processes, usability test management/oversight and remote testing. Multiple systems and Websites related to E commerce Portals and websites Design and Development.
Worked for Macys as a Senior User Interface and Experience Analyst, My main tasks include Collecting Requirements from Business Stake Holders and develop dynamic Wireframes and visual design for desktop web and mobile applications in a store environment. I also conducted user research, developed interaction design artifacts, wireframes, navigational flows, specification documents, style guides, mockups, artifacts, user guides, visual designs and define user interface element behavior by using Adobe creative suite and Axure, Photoshop, Fireworks Software to create prototypes and user experience artifacts and Dynamic Wireframes.
Turner Broadcasting creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world. Headquartered in Atlanta, Georgia, Turner is a Time Warner Company.
www.tbs.com, www.TNTdrama.com, www.tcm.com, www.Fallingskies.com, www.dallastnt.com, www.truetv.com, www.cnn.com, www.cartoonnetwork.com and more...
Requirements Gathering, Design and Developing Dynamic Wireframes, Applying Best Practices in the Industry to Design and Develop Multiple Portals at Turner, Complete SEO Analysis, Applied Best SEO practices to change existing websites and implemented SEO best practices to change and take all the websites to the next level.
Working as a Senior Principal Architectural Specialist for Business Intelligence & Collaboration Practice and supporting multiple practices like User Interface Design and Development, User Experience, Human Factors Engineering, Dynamic Wireframes, Irise, Axure, SEO, Frond End Design and Proposals Writing.
Major Clients-
Campbell Soup (http://www.campbellsoup.com/)
Chevron (http://www.chevron.com/)
Minnesota Department of Revenue (St Paul)(http://www.revenue.state.mn.us/Pages/default.aspx)
Statestreet (www.statestreet.com)
Leggett and Platt (http://www.leggett.com/)
CSC Employee Intranet Portal(www.CSC.com)
Deal-droid is an application which provides store deals to the user. The store deals are provided specific to a location zip code entered. The stores which have deals are put on the map
Affiliate Publisher Management Experience
1.Over 16 years of experience in Senior User Interface and User Experience for major fortune 500 companies.(included in my resume) http://kanteshsiddiah.blogspot.com
2.Over 8 years in Affiliate Publisher Management with major websites and major companies like Commission Junction, Link share, Click booth, Connect Commerce, Google ad words and ad sense, Yahoo Ad network, ebay affiliate network, Amazon Affiliate Publisher, Bidvertiser, Click bank etc.
3.More than 8 years hands-on experience in affiliate program management.
4.Worked and documented track record of successful affiliate recruitment, including program performance data.
5.Good Experience and possess strong knowledge of the affiliate marketing industry, including
Its customs, culture, and controversies.
6.Documented and has a strong understanding of both legal/ethical and illegitimate/unethical affiliate marketing practices, including thorough knowledge of how spyware, adware, and parasite ware can be detected and prevented.
7.Very good experience in web-based informational/educational product development and testing of online sales creative.
8.Very fluent and skilled in the internet marketing sales process, including email marketing, search engine optimization, pay-per-click advertising, and blog/forum marketing.
9.Good experience and Ready to be act as an ambassador for Affiliate Classroom
10.Excellent experience in SEO,SEM, Affiliate Management, Publisher Management, e-Marketing, Pay Per Click Management, Pay Per Impression, Semantic Analysis, Keyword Analysis, Website Analysis, Position Monitoring, Competitive Analysis, Industry Analysis, Log File Analysis, Visitors Behaviors Analysis, Goal Assessment, Website Auditing, Analyzing Existing Promotional Activities, Consult on maximizing page conversions, onsite Ad Management, E-mail Campaign, Fraud Management, Viral Marketing ,Network Marketing ,Google Optimization, Yahoo Optimization, Article Submission, Directory Submission, Blog Submission, Forum Posting, Press Releases, Reciprocal Link Building, Social Bookmarking, Social Networking, Keyword Analysis, Competitive Analysis, Title & Meta Tags, Heading & Alt Tags, Keyword Density and Proximity,W3C Validation, Broken Link Fixing, MOD-Rewrite of Dynamic URLs, Navigation and Internal Linking, Content Development, Keyword Analysis, Keyword Matching Strategies, Improving CTR, Improving Ad Position, Improving Quality Score, Landing Page Optimization, ROI Calculation, Budget Optimization, Ad Rotation etc..
11.Over 9 years of experience in Maintaining and Managing affiliate management websites for all its video and online advertisements.
12.Very good in locating affiliate programs, working on Past and Current issues of E-Mail spam, Search engine spam, adware, trademark bidding, cookie stuffing, affiliate tracking softwares.
13.Over 8 years working as a senior Dynamic Wireframes, HTML Wireframes, Visualisation Design, Interactive Prototypes, Sitemaps, Information Architecture jobs for major fortune 500 companies.
14.Experience in Tracking affiliate sales and fraud management for multiple clicks and publisher management, Affiliate link generation, cookie setting, commission calculation
15.Major Affiliate work also includes Daily affiliate management with ongoing development and deployment, fresh marketing creative, affiliate communications such as eNewsletters
And blog posts, offers, affiliate payments, and dispute resolution. Monitoring affiliate activity, analyzes performance, identify areas of improvement and recommend ways to increase affiliate-generated revenues. Recruit new affiliates, joint venture partners, and strategic partners, Oversee the development and distribution of marketing tools and sales
Creative to affiliates, Establish channels of communication to ensure all affiliates and joint venture, partners have access to marketing tools, and to develop custom marketing
Material as required. Worked closely with Marketing Director to build and expand the affiliate
Program.
16.Initiate new campaign ideas, incentives, and bonus offers.
17.Developed annual affiliate campaign calendar and rollout plans.
18.Represented Affiliate Classroom at all affiliate marketing related trade shows.
19.Speak and conduct seminars at industry events
Sample websites
www.uwannadeal.com
www.myofficedeals.com
www.starbiztech.com
www.drugstore.com
